IGNOU MNM-037 Assignment 2026-27
Social Media and Society
Last updated by IGNOU: 31 Aug 2026. Guide written from the official PDF on 19 Oct 2026, 05:31 pm.
| Course code | MNM-037 |
|---|---|
| Course title | Social Media and Society |
| Programme | MAJDM, MAJDMOL, PGDIDM, PGDIDMOL |
| Assignment code | MNM037/Jan&July26 |
| Session | July 2026 and January 2027 |
| Maximum marks | 100 |
| Weightage | 30% |
| Last date (June exam) | 30 Apr 2027 |
| Last date (December exam) | 31 Oct 2026 |
| Medium | English |
About the MNM-037 assignment
The MNM-037 assignment explores how social media affects participation, news storytelling, identity, privacy and civic engagement. It also examines how algorithms and data-driven features shape what people learn, believe and consume, using observations from everyday social media use.
There are five compulsory questions, each worth 20 marks. Each response should be about 500 words. The assignment carries 100 marks and has a 30% weightage.
What the assignment asks
| Question | Marks | Topic |
|---|---|---|
| Q1 | 20 | Examine one platform you use, explaining how it supports participation and shapes behaviour through algorithms, advertising or platform rules, with everyday examples. |
| Q2 | 20 | Analyse how one news story changes across social media formats and how those changes affect audience attention and understanding. |
| Q3 | 20 | Explore how social media users manage visibility, self-presentation and privacy, including one ethical concern involving data, surveillance or consent and users’ responses. |
| Q4 | 20 | Examine how social media spread awareness or encouraged mobilisation around a recent Indian social or civic issue, linking your observations to networks, participation or collective action. |
| Q5 | 20 | Analyse how recommendations and engagement data influence learning, opinions or consumption, reflecting on one positive and one negative effect. |
This is a summary of each question. Download the official PDF above for the exact questions and word limits.
How to write and submit it
- Answer all five questions.
- Write about 500 words for each answer.
- Give each question equal attention, as every question carries 20 marks.
- Check the University website for the latest submission deadline.
Assignment details and PDFs come from IGNOU's official website; the guide is a summary of the official PDF. Always check the latest instructions and last dates on ignou.ac.in or with your Regional Centre before submitting.